Branding and Strategy
We work with you to uncover your unique story, define your voice and identify the best channels to connect with your target audience. We can create your brand a full-funnel content strategy encompassing social media, websites and marketing materials.
Learn about our services
-
Do you have a new business you are looking to launch, or want a new perspective on your business? Whether it’s time to refresh and relaunch your brand, or if you are looking to build a brand for your business, then this is the service for you. This is a full funnel approach - you can bring us on as consultants who, along with our talented contractors, will build you a bespoke brand platform. We will research and establish your tone of voice, build your brand’s visual style (logos, colourways, designs), build you a digital presence (website, socials, shopfronts) and produce and shoot both photo and video content to introduce you to consumers and begin building on your brand awareness and salience.
The idea of this package is that we get you established, have you looking slick and ready to go before provide you with a thorough handover. We will give you training documents to help you induct future starters, as well as your brand guidelines. We also provide you with sessions to hand over your website, socials and assets to you - so you can be empowered to continue using this in your everyday business.
-
Okay, you might not actually be in crisis! But, you might be asking yourself - what is my brand identity? That's where we come in. Truly sophisticated businesses and brands have a clear identity. If someone asks you what your brand mission is, what your tone of voice is, what your personality is - you should be able to answer this with conviction. Perhaps you established this in your early days and now your business has evolved beyond your initial parameters. Perhaps you haven’t ever been able to nail this down, or you are a new business looking to define what your identity is. This package is specifically about defining your brand identity - we come to you and work with you (and your staff) to conduct qualitative research to gain a deep understanding of your business and product.
We look at your brand guidelines, any existing assets, your logo and current brand assets to consider the visual story you are telling. From there, we collate this information and formulate your brand identity for you. The result? A clear brand guideline that encapsulates your tone of voice, your values, your mission statement and guides on how to implement this.